WORDS OF WELCOME

HELPS SYRIAN REFUGEES TO SPEAK GERMAN INSTANTLY

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We designed a system that re-labels essential aid products and turns them into german language lessons for refugees. Together with language experts we developed phonetic transcriptions for the names of 28 essential items refugees need daily. The product name on the new label is written in arabic script but when read aloud one pronounces the word in perfect German.

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awards:
Cannes lions - Eurobest - Epica - Clio Awards - LIA
New York Festival - One Show - ADC Germany

awards:
Cannes lions - Eurobest - Epica - Clio Awards - LIA - New York Festival - One Show - ADC Germany

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SPREAD THE WORDS!

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Online, people could donate a piece of tape and spread the word:

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Credits: CMD: Myles Lord / ECD: Tom Hauser / Senior AD: Marlon von Franquemont - Senior CW: Reinier Demeijer/ Interns: Jochem van Schip, Matthias Wentink, Yvette de wit / CSD: David Barton / Account Director: Catrin Schmid / JAM: Sara Pedroncelli / Production: Kapacht GmbH, Berlin / Translation: Text & Form GmbH / Filmmaker: Maik Reichert / Web Agency: MediaMonks, Amsterdam / ECD: Jeroen Eduard van der Meer / Digital Producer: Maarten Breda / Project Manager: Daniela Ferrer / Designer: Damian Lattiero / Designer: Cristian Fernandez / Developer: Fabian Guerrero / Developer: Victor Garrido / Motion Designer: Matthias Grebin / Photographer: Timo Stammberger

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Meer weten over hoe de anonieme jas werkt,
of hoe je je online kan verbergen?
www.codecoat.net

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